Ketamine Academy Program Outline 

  • Lesson 1: Mindset

    • Overcoming Your Fears and Limiting Beliefs​

    • Turning Your Dream Into A Vision

    • Know Your Why​

    • Goal Setting

  • Lesson 2: Pharmacology​

    • History of Ketamine

    • ​Ketamine Pharmacokinetics and Pharmacodynamics

    • ​Magnesium

    • ​Lidocaine

    • ​Antihypertensives-Clonidine, Metoprolol, Esmolol, Hydralazine, Labetalol 

    • ​ALCS Med Review

    • ​Antiemetics-Zofran IV and ODT, Phenergan, Compazine, Reglan

    • ​Midazolam

    • ​Haldol

    • ​Gabapentin

    • ​Toradol

    • ​Ketamine Cream

    • ​Compounding Pharmacies

    • ​Spravato (Esketamine)

  • Lesson 3: Guide To Mental Health​

    • Depression

    • ​Suicidality

    • ​Postpartum Depression

    • ​Seasonal Affective Disorder

    • ​Dysthymia

    • ​Anxiety

    • ​Fibromyalgia

    • ​PTSD

    • ​Bipolar

    • ​Schizophrenia

  • Lesson 4: Managing Pain With Ketamine

    • Epidemiology of Pain

    • ​Anatomy and Physiology of Pain Review

    • ​Types of Pain

    • ​Assessment of Pain

    • ​Pain Terminology

    • ​Diagnostic Testing of Nerve Function

    • ​Pharmacological Treatment of Pain

    • ​Ketamine for Acute Pain

    • ​Ketamine for Chronic Pain

  • ​Lesson 5: Ketamine Business

    • Ketamine Clinic Income, Expenses, and Revenue Estimation

    • ​Understanding Financial Statements

    • ​Market Research & Analysis

    • ​Business Model Review 

    • ​Selecting the Office Location

    • ​Competitive Analysis

    • ​Clinic Video Tour

    • ​Ketamine Business Model Overview

    • ​Environmental Analysis

    • ​SWOT Analysis

    • ​Estimating Startup expenses

    • ​Navigating Your Funding Options

  • ​Lesson 6: Leases

    • Understanding Commercial Leases

    • ​Common Leasing Terms

    • ​Types of Commercial Leases

    • ​Broker Compensation

    • ​Making Your Lease Offer

  • Lesson 7: Understanding Regulations

    • Federal Regulations

    • ​State Regulations

    • ​Local Regulations

    • ​Center for Disease Control (CDC)

    • ​Occupational Safety and Health Administration

    • ​Clinical Laboratory Improvement Amendments (CLIA)

    • ​DEA Licensure

    • ​NPI Number

    • ​Business Licenses

    • ​State Boards of Pharmacology, Medicine, & Nursing

    • ​Strategies to Overcome Scope of Practice Limitations in Your State

  • ​Lesson 8: Setting Up Your Business

    • Developing Your Business Name

    • ​Purchase a Domain Name

    • ​Logo Design Tips

    • ​Tax Planning

    • ​Finding an Accountant

    • ​Finding an Attorney

    • ​Incorporation

    • ​Trademarking

    • ​Business Accounting

    • ​Insurance

    • ​Patient Financing Options

    • ​Supplies & Equipment

    • ​Credit Card Processing Setup

  • Lesson 9: Hiring & Human Resources

    • Hiring Best Practices

    • ​Employment Agreements

    • ​Non-compete Agreements

    • ​Non-solicitation Agreements

    • ​Anti-Kickback Statutes

    • ​Developing a Policies and Procedure Manual

    • ​Payroll

    • ​Payroll Taxes

    • ​Lesson 10: Pre-Launch Marketing

    • Website Creation

    • ​Google My Business

    • ​Google Maps

    • ​Social Media

    • ​Paid Advertising

    • ​Direct mail

  • Lesson 11: On-going Marketing & Social Media

    • Marketing Your Ketamine Practice Paid & Organic

    • ​Offline Marketing

    • ​Patient Follow Up Process

    • ​Acquiring Patient Testimonials

    • ​Marketing your practice with Clinic Photos

    • ​Selling Your Service With Integrity and Empathy

    • ​Marketing Add-on services

    • Lesson 12: Creating The Best Patient Experience

    • How To Provide The Best Customer Service

    • ​What You Need To Do To Have The Best Clinic In Town

    • ​Step-by-step Ketamine Infusion

    • ​IV Insertion Review

    • ​Interview with a Ketamine Patient